Ted King is President of Creative Content and Studio Productions for Madison Square Garden Entertainment Corp. (MSG Entertainment), where he leads MSG Sphere Studios, a creative studio focused on developing compelling content for MSG Sphere – the world’s first large-scale venue designed to deliver fully immersive experiences.
In his role, Mr. King oversees content creation for MSG Sphere, as well as other commercial clients, including managing all aspects of content strategy and development from conception to execution. In addition, he works with MSG Sphere construction and MSG Ventures, the team behind the venue’s state-of-the-art technologies, to develop tools that facilitate the creative process, helping artists, creators and educators maximize MSG Sphere’s immersive capabilities. Mr. King is also responsible for immersive experiences that impact other key areas within MSG Sphere, including the venue’s fully-programmable LED exterior and main atrium. MSG Entertainment is building its first MSG Sphere in Las Vegas and has announced plans for a second MSG Sphere in London, pending necessary approvals.
Before joining MSG Entertainment in June 2020, Mr. King served as Senior Show Producer for Paramount Pictures’ Themed Entertainment, where he was responsible for leading the creative development of show and attraction content for multiple international projects. At the same time, Mr. King served as Principal of Ted King Entertainment, which he founded in 2009, and was Executive Producer at Granaroli Design & Entertainment, which he joined in 2011.
Mr. King has more than three decades of experience designing, developing and producing immersive, themed entertainment projects worldwide. He has worked on hundreds of ground-breaking projects throughout his career, including the Warner Bros. World Theme Park in Abu Dhabi, where he supervised the development, production and installation of all music and soundtrack content for the billion-dollar park. He also worked on the creative development and production of attractions such as “King Kong;” “The Ghostbusters Show;” “The Funtastick World of Hanna Barbera” for Universal Studios, Florida; “Jurassic Park, The Ride” for Universal Studios Hollywood; and “Caesar’s Magical Empire,” at Caesar’s Palace in Las Vegas.
Mr. King produced music, soundtrack and multimedia content for Paramount Pictures’ “Star Trek the Experience,” in Las Vegas; “The Race for Atlantis,” IMAX’s first 3-D motion simulator experience; and “Asteroid Adventure” IMAX’s first hi-definition ride film at Phantasialand, Germany. He also previously composed and produced songs for the “EFX” live show at the MGM Grand in Las Vegas and conceived, co-wrote and directed “Mistify,” SeaWorld Orlando’s multimillion-dollar fountain and fireworks spectacular – one of the most successful live entertainment offerings in the park’s history. In addition, Mr. King developed and produced music and multimedia content for the Georgia Aquarium in Atlanta and Dollywood’s award winning, “Mystery Mine” themed roller coaster, and oversaw development of show and attraction content for the Studio City Casino Resort in Macau.
Mr. King earned a Bachelor of Arts in Music from Central Washington University and was honored with a “Distinguished Alumni Award” in 1996.